Budweiser Video Stars Concerned Dog To Prevent Drunk Driving

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A new Budweiser digital-only video was posted Friday on Budweiser’s YouTube channel as part of Anheuser-Busch’s 5th annual Global Be(er) Responsible Day.

The campaign encourages viewers to share this touching video along with the hashtag #FriendsAreWaiting.

The adorable four-legged furry friend is used in the video in order to remind us not to drink and drive – dangerous and reckless driving can hurt everyone around us, including our beloved pets.

The creators behind the ad wanted to use an emotional tone in the campaign to fight drunk driving.  More than 10,000 people died in 2012 because of drunk driving and the people responsible for the video think this is a problem we can put an end to right now.

Although the video includes lots of product-placement moments, this is a great way to make us think twice about driving under the influence.

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